Scaling intelligent process automation (IPA) is essential for organizations striving to enhance operational efficiency and drive innovation. With the rise of Generative AI (GenAI), businesses have new opportunities to accelerate automation—but also face internal challenges such as cultural resistance, skill gaps, and the need to balance automation with human roles. This panel will explore how organizations can navigate these obstacles while integrating GenAI into their automation strategies. Experts will discuss how to structure a Center of Excellence (CoE) effectively, whether to take a centralized or decentralized approach, and how Business Process Management (BPM) and Robotic Process Automation (RPA) can work together. Additionally, panelists will examine key considerations for technology selection, strategies for fostering continuous innovation without disrupting existing processes, and the ethical, regulatory, and security implications of scaling automation. In this session, we will discuss these and other related questions: